Hi! I am Aleksandr.

Are you looking for a Digital Marketing Specialist | Web Analyst with 10+ years of experience to join your Team?

*The photo added to attract your attention!

Skills

Lead Generation

Lead Generation

Team management

Team management

Google Analytics

Google Analytics

Google Ads

Google Ads

Google Tag Manager

Google Tag Manager

Google Looker

Google Looker Studio

LinkedIn Ads

LinkedIn Ads

Meta (Facebook) Ads

Meta (Facebook) Ads

Email Marketing

Email Marketing

A/B Testing

A/B Testing

Excel

Excel

HTML & CSS

HTML, CSS

WordPress

WordPress

YouTube

YouTube

Capcut

Capcut

GTP, openai

Chat GPT

Midjourney

Midjourney

Yandex Metrica

Yandex Metrica

Experience

Performance Marketing Specialist

February 2022 - now

The Penki Kontinentai Group, Lithuania

BS/2. IT outsourcing, software development, software and hardware solutions for banks

Hard Skills

# Google Adwords
# LinkedIn Ads
# Facebook Ads
# Google Analytics
# Google Tag Manager
# Google Data Studio
# Excel
# A/B Testing
# Lead Generation
# Google Adwords
# LinkedIn Ads
# Facebook Ads
# Google Analytics
# Google Tag Manager
# Google Data Studio
# Excel
# A/B Testing
# Lead Generation
# Lead Generation
# A/B Testing
# Excel
# Google Data Studio
# Google Tag Manager
# Google Analytics
# Facebook Ads
# LinkedIn Ads
# Google Adwords
# Lead Generation
# A/B Testing
# Excel
# Google Data Studio
# Google Tag Manager
# Google Analytics
# Facebook Ads
# LinkedIn Ads
# Google Adwords
Google Adwords · LinkedIn ADS · Facebook ADS · Google Analytics · Google Tag Manager · Google Data Studio

Also:

  • Creating digital lead generation system from zero to profit
  • Manage landing pages development
  • A/B testing landing pages and digital ads
  • Web and data analysis
  • Customizing web analytics system
  • Creating dashboards
  • Target audience analysis

Web Analyst, part-time

October 2022 - now

Itgenio

Web Analyst in Online School for Kids (part-time)

Also:

  • Customizing web analytic systems
  • Creating dashboards
  • Analyzing all digital ads channels
  • Creating custom reports

Hard Skills

# Google Adwords
# Facebook Ads
# Google Analytics
# Google Tag Manager
# Google Data Studio
# Excel
# Analysis
# Google Adwords
# Facebook Ads
# Google Analytics
# Google Tag Manager
# Google Data Studio
# Excel
# Analysis
# Analysis
# Excel
# Google Data Studio
# Google Tag Manager
# Google Analytics
# Facebook Ads
# Google Adwords
Google Data Studio · Google Analytics · Yandex. Metrica · Google Adwords · Meta ADS · Microsoft Excel

Team Lead in Digital Marketing

May 2021 - January 2022

Creacept

Digital Marketing Team Lead in Edutech, Forex. Left this position because of relocation to Poland

Hard Skills

# Team Management
# Lead Generation
# Project Management
# Google Adwords
# Google Analytics
# Facebook Ads
# Yandex Ads
# Yandex Metrica
# Google Data Studio
# Email Marketing
# Competitive Analysis
# Landing Pages
# Landing Page Optimization
# Team Management
# Lead Generation
# Project Management
# Google Adwords
# Google Analytics
# Facebook Ads
# Yandex Ads
# Yandex Metrica
# Google Data Studio
# Email Marketing
# Competitive Analysis
# Landing Pages
# Landing Page Optimization
# Landing Pages
# Competitive Analysis
# Email Marketing
# Google Data Studio
# Yandex Metrica
# Yandex Ads
# Facebook Ads
# Google Analytics
# Google Adwords
# Project Management
# Lead Generation
# Team Management
# Landing Pages
# Competitive Analysis
# Email Marketing
# Google Data Studio
# Yandex Metrica
# Yandex Ads
# Facebook Ads
# Google Analytics
# Google Adwords
# Project Management
# Lead Generation
# Team Management
Team Management · Online Lead Generation · Project Management · Google Adwords · Google Analytics · Facebook ADS · Yandex ADS · Yandex. Metrica · Google Data Studio · Email Marketing · Competitive Analysis · Landing Pages · Landing Page Optimization

Also:

  • Digital marketing team management (4 team members)
  • Creating lead generation system from zero to profit
  • Digital Ads
  • Managing the creation of an email newsletter system
  • Managed landing pages and lead magnets development
  • A/B testing landing pages and digital ads
  • Target audience/competitor analysis
  • Dashboards
  • Solving problems with advertising moderation
  • Web analysis

Digital Marketing Specialist

January 2020 - May 2021


Marketing Analyst

February 2019 - January 2020

AksoptMobile

B2B, E-commerce

Also:

Hard Skills

# Web Development
# Google Ads
# Facebook Ads
# Google Tag Manager
# Google Analytics
# WordPress
# Email Marketing
# Web Analytics
# Yandex. Metrica
# Excel
# Sales Analysis
# Product Analysis
# Data Collection
# Web Development
# Google Ads
# Facebook Ads
# Google Tag Manager
# Google Analytics
# WordPress
# Email Marketing
# Web Analytics
# Yandex. Metrica
# Excel
# Sales Analysis
# Product Analysis
# Data Collection
# Data Collection
# Product Analysis
# Sales Analysis
# Excel
# Yandex. Metrica
# Web Analytics
# Email Marketing
# WordPress
# Facebook Ads
# Google Analytics
# Google Tag Manager
# Google Ads
# Web Development
# Data Collection
# Product Analysis
# Sales Analysis
# Excel
# Yandex. Metrica
# Web Analytics
# Email Marketing
# WordPress
# Facebook Ads
# Google Analytics
# Google Tag Manager
# Google Ads
# Web Development
Web Development · Google Ads · Facebook Ads · WordPress · Email Marketing · Web Analytics · Google Analytics · Yandex. Metrica · Excel · Sales Analysis · Product Analysis · Data Collection

Digital Marketing Specialist

July 2018 - January 2019

Voyage Tour

Digital Marketing Specialist in Travel Agency (VIP)

Hard Skills

# Tilda
# Web Development
# Online Ads
# Web Analytics
# Data Analysis
# Tilda
# Web Development
# Online Ads
# Web Analytics
# Data Analysis
# Data Analysis
# Web Analytics
# Online Ads
# Web Development
# Tilda
# Data Analysis
# Web Analytics
# Online Ads
# Web Development
# Tilda
Tilda · Web Development · Online Ads · Web Analytics · Data Analysis

Also:

  • Development landing pages (Tilda)
  • Managing advertising
  • Web analysis
  • Data analysis
  • Cross marketing events with partners
  • Collaboration with influencers

Digital Marketing Specialist

September 2017 - May 2018

White Tower

Digital Marketing Specialist in B2B, E-commerce.

Also:

  • Development website and landing pages
  • Digital Advertising
  • SMM
  • Data analysis

Hard Skills

# Web Development
# WordPress
# Tilda
# Google Ads
# Facebook Ads
# Yandex Ads
# SMM
# Data Analysis
# Web Development
# WordPress
# Tilda
# Google Ads
# Facebook Ads
# Yandex Ads
# SMM
# Data Analysis
# Data Analysis
# SMM
# Yandex Ads
# Facebook Ads
# Google Ads
# Tilda
# WordPress
# Web Development
# Data Analysis
# SMM
# Yandex Ads
# Facebook Ads
# Google Ads
# Tilda
# WordPress
# Web Development
Web Development · WordPress · Tilda · Google Adwords · Facebook ADS · Yandex ADS · SMM · Data Analysis

Freelance/Consulting

August 2013 - August 2017

Building and implementing strategies / tactics to attract new customers for Offline businesses in Minsk, increasing the average check and repeat sales.

Hard Skills

# SEO
# Analytics
# Toolkits
# Competitor analysi
# Data Analysis
# LTV
# USP
# Web Development
# SMM
# Digital Ads
# SEO
# Analytics
# Toolkits
# Competitor analysi
# Data Analysis
# LTV
# USP
# Web Development
# SMM
# Digital Ads
# Digital Ads
# SMM
# Web Development
# USP
# LTV
# Data Analysis
# Competitor analysi
# Toolkits
# Analytics
# SEO
# Digital Ads
# SMM
# Web Development
# USP
# LTV
# Data Analysis
# Competitor analysi
# Toolkits
# Analytics
# SEO
SEO · Analytics · Toolkits · Competitor analysis · Data Analysis · LTV · USP · Web Development · SMM · Digital Ads

Also:

  • Analytics: revenue, profit, margin; average check; average LTV; average income on the first purchase; average profit LTV; recoupment of the cost of attracting customers; etc
  • Toolkit instruments. Development and implementation: up-sell, down-sell, cross-sell; subscription offers; affiliate marketing and programs; service catalogs; loyalty programs; membership models; reactivation of the client base; USP; multi-step sales
  • Competitor analysis; drawing up a detailed portrait of the target audience; development of a marketing calendar; expansion of the product matrix; increasing the average check; etc
  • Sites/landing pages development; completion or change of web resources; assistance in the implementation and configuration of CRM

Soft skills

# Ability to DELIVER RESULTS
# Company Focus
# Teamwork
# Problem Solving
# Patience

Languages

Russian

Advanced

Belarussian

Native

English

B1

Polish

A1

Hobbies

AI

Riding Bicycle

YouTube Channel

History

Travelling

Are you ready to hire me?

I’m looking positions as Digital / Performance / Growth Marketing Manager or Marketing / Product Analyst.
The field of activity of the company does not matter.